Covert advertising is a technic to promote a product in very unique way. for example, when we watch a movie and suddenly awe saw the character in the movie using a BRAND NEW BMW CAR. so the process to get the BMW to be shown in the movie is covert advertising. They just need to do a agreement with the produces of movie and the Manager of the Company to promote their product. When we watch the movie surely we get attracted with the car in the movie and specialty of the car.
SO here are sample of COVERT ADVERTISEMENT THAT I MANAGE TO GET FROM THE MOVIES I WATCH
BMW in FAST 6 MOVIE
COCA COLA in FAST 6 MOVIE
PIZZA HUT in FAST 6
IRON MAN 3
AUDI in IRON MAN 3
SEVEN ELEVEN (7/11) in MAN OF STEEL
COMBAT GLOVE in NEVER BACK DOWN
MAYBELLINE in OM SHANTI OM (hindi movie)
TAGHEUER watch in OM SHANTI OM (hindi movie)
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